Coterie, a Portfolio Company of an American Pacific Group Affiliate, to be Acquired by Mammoth Brands

Carbonatix Pre-Player Loader

Audio By Carbonatix

SAN FRANCISCO--(BUSINESS WIRE)--Oct 21, 2025--

American Pacific Group (“APG”) announced today that Coterie, a portfolio company of an APG affiliate, will be acquired by Mammoth Brands.

APG, alongside investors Align Ventures, Sean Beckner, Beliade Consumer Partners, and others, partnered with Coterie to support the company’s mission of raising the standards in baby care through superior performance, safety, and transparency. Coterie has achieved remarkable growth, surpassing $200 million in net revenue over the past twelve months and earning the #1 Net Promoter Score in its category.

“Coterie embodies what we look for in a partner — a talented team, a differentiated product, and relentless focus on quality,” said Fraser Preston, Managing Partner at American Pacific Group. “Frank, Jess, Grace and the entire Coterie leadership team have built something truly special, redefining what parents can expect from a baby care brand. We’re proud to have supported their journey and are excited to see Mammoth Brands help accelerate the next phase of growth.”

Founded in 2019, Coterie has become one of the fastest-growing premium diaper and baby-care brands in the U.S., with a loyal community of hundreds of thousands of families. Under the current leadership of CEO Jess Frenchman Jacobs and President Grace Weingard, the company has set new standards in performance, transparency, and customer trust.

The acquisition by Mammoth Brands, the modern CPG company behind Harry’s, Flamingo, Lume, and Mando, represents a natural evolution for Coterie — pairing a category-disrupting brand and high-performance products with Mammoth’s proven omnichannel infrastructure and growth capabilities. The transaction, announced by Mammoth on October 16, 2025, is expected to close by year-end, subject to customary closing conditions.

About American Pacific Group

American Pacific Group is a San Francisco Bay Area-based private equity firm with $1.2 billion of capital under management. Together, with management teams, American Pacific Group seeks to drive sustainable growth in its portfolio companies through the “Q Process,” a proprietary and tested approach to value creation. For more information, please visit www.americanpacificgroup.com.

About Coterie

Coterie is the premium baby care brand dedicated to making parents' lives easier. Coterie is helping redefine its category with its high standards for performance, safety, and transparency, and has become one of the fastest-growing premium diaper care brands and most trusted names in baby care. Its high-quality and reliable essentials — including diapers, wipes, and skincare — combine innovative technology and rigorous testing to support the comfort and well-being of babies and their families. As one of the first diaper brands to publish third-party lab testing results, Coterie is committed to product safety and transparency and to empowering parents with peace of mind. Coterie was founded in 2019 by Frank Yu.

View source version on businesswire.com:https://www.businesswire.com/news/home/20251021334838/en/

[email protected]

KEYWORD: CALIFORNIA UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: BABY/MATERNITY PROFESSIONAL SERVICES CONSUMER FINANCE

SOURCE: American Pacific Group

Copyright Business Wire 2025.

PUB: 10/21/2025 08:00 AM/DISC: 10/21/2025 08:00 AM

http://www.businesswire.com/news/home/20251021334838/en

 

Trending Videos

Salem News Channel Today

Sponsored Links

Trending Videos

On Air & Up Next

  • Investor's Edge
    8:00PM - 9:00PM
     
    Gary Kaltbaum is a hard hitting and pull-no-punches host especially when it   >>
     
  • InvestTalk with Justin Klein and Luke Guerrero
     
    InvestTalk™ serves as your go-to educational platform to delve into the   >>
     
  • New Focus on Wealth
    10:00PM - 11:00PM
     
    Each day Rob Black and CFP Chad Burton will filter through the “noise” on Wall   >>
     
  • Radio Yesteryear
    11:00PM - 12:00AM
     
    Tune in for the best of the golden age of radio on “Radio Yesteryear”, as   >>
     
  • Best Stocks Now
    12:00AM - 1:00AM
     
    Bill Gunderson provides listeners with financial guidance that is both   >>
     

See the Full Program Guide